Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.
Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 7,000 of them. If you join our team, you’ll enjoy:
Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
Continuous professional growth and leadership opportunities.
Health, wellness, and financial benefits to offer peace of mind to you and your family.
World-class facilities and the technology you need to thrive – in our offices or yours.
This position is focused on execution, consistency, and adoption, translating established Growth Markets strategy into locally relevant, repeatable programs tailored to the Canadian market. The Manager serves as the day-to-day marketing execution partner for Canada, ensuring programs are launched on time, adopted by sales teams, and measured against clear performance metrics.
Reporting directly to the Senior Director – Growth Markets, this role plays a critical part in enabling SHI’s international growth by ensuring the Canadian business has structured, disciplined, and outcome-driven growth marketing support.
Success in this role is measured by program execution quality, sales adoption, pipeline contribution in Canada, and the ability to consistently deliver against defined growth objectives.
Role Description
Canada Go-to-Market Execution
Execute growth marketing programs aligned with SHI’s Canadian business priorities, ensuring local relevance while maintaining alignment with Growth Markets strategy and core technology pillars.
Support key Canadian sales motions, including prospecting, expansion, and partner-led plays, through well-defined, repeatable marketing programs.
Serve as the primary day-to-day marketing contact for Canadian sales leadership.
Program Delivery and Operations
Deliver assigned growth marketing programs in accordance with defined plans, timelines, and success metrics.
Localize and activate existing SHI integrated marketing campaigns for the Canadian market.
Coordinate execution across digital campaigns, account-based marketing (ABM) initiatives, partner programs, and field-focused initiatives.
Ensure each program includes clear targeting, messaging, activation guidance, and follow-through.
Partner and Campaign Support
Support partner-led campaigns in Canada in alignment with Growth Markets priorities.
Coordinate with partner marketing and internal teams to ensure seamless execution and accurate tracking of partner-funded activities.
Help ensure marketing investments are focused on programs with measurable pipeline impact.
Sales Enablement and Field Adoption
Support Canadian sales teams with clear campaign messaging, value propositions, and “reasons to call.”
Partner with sales enablement to ensure marketing programs are understood and effectively used within outbound and account-planning motions.
Collect feedback from the field and incorporate insights into ongoing program improvements.
Measurement, Reporting, and Optimization
Track and report on program performance for the Canadian business, including engagement, pipeline contribution, and adoption metrics.
Maintain accurate reporting inputs for Growth Markets scorecards and monthly business reviews.
Identify execution gaps and optimization opportunities, and escalate recommendations to Growth Markets leadership.
Success Metrics
Program execution quality and on-time delivery
Marketing-influenced pipeline for the Canadian business
Adoption and utilization of growth marketing programs by Canadian sales teams
Performance against defined KPIs and quarterly objectives
Consistency and repeatability of program execution
Behaviors and Competencies
Strategic Thinking: Can analyze situations and can lead the development and execution of strategic initiatives.
Detail-Oriented: Can manage complex tasks or projects, identifying errors or inconsistencies, and ensuring all details are addressed, necessary corrections are made, and quality is maintained.
Communication: Can effectively communicate complex ideas and information to diverse audiences and can facilitate effective communication between others.
Teamwork: Can lead a team effectively, facilitating cooperation, sharing information, and ensuring that all team members are able to contribute to their full potential.
Collaboration: Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action.
Willingness to Learn: Can regularly integrate new skills and knowledge into daily work and is open to feedback and making changes accordingly.
Self-Development: Can actively seek feedback and use it constructively for personal growth.
Relationship Building: Can proactively seek out opportunities to expand networks, initiate collaborations, and contribute to team cohesion.
Problem-Solving: Can proactively identify potential problems, initiate preventive measures, and propose and contribute to innovative solutions.
Project and Goal Focus: Can optimize resources and efforts to ensure project goals are met efficiently.
Results Orientation: Can set challenging goals for their team and lead them to achieve these goals, demonstrating a consistent track record of results.
Skill Level Requirements
Skilled in strategic planning and implementation. - Intermediate
Experience in utilizing current marketing channels and techniques to effectively reach and engage target audiences. - Intermediate
Skilled in strategic planning and implementation. - Intermediate
The ability to effectively utilize software and platforms that are commonly used in the industry to analyze market trends, forecast sales, and drive business growth. - Intermediate
Other Requirements
Completed Bachelor's Degree
3–5 years of experience in B2B growth marketing, demand generation, or campaign execution
Experience working with partner marketing campaigns
The estimated annual pay range for this position is $110,000 - $135,000 CAD which includes a base salary. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
SHI International Corp. Toronto, Ontario, CAN Office
895 Don Mills Rd, Suite 200, Toronto, Ontario, Canada, M3C1W2
