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PICTON Investments

Email & Marketing Automation Specialist

Posted 13 Days Ago
Be an Early Applicant
Hybrid
Toronto, ON
Mid level
Hybrid
Toronto, ON
Mid level
The Email Marketing Specialist will build, test, and deploy email campaigns, manage audience segmentation, and optimize communications, ensuring alignment with client experience journeys.
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Best Workplaces™ in Canada 2020 - 2025 | Best Workplaces™ with Most Trusted Executive Teams 2024, 2025 | Best Workplaces™ in Financial Services & Insurance 2020 - 2025 | Best Workplaces™ for Mental Wellness 2023 - 2025 | Best Workplaces™ for Giving Back 2022, 2024 | Best Workplaces™ for Inclusion 2021, 2024 | Best Workplaces™ for Women 2021 | Best Workplaces™ in Ontario™ 2020, 2021, 2024 | Best Workplaces™ for Professional Development 2025 | Best Workplaces™ for Young Talent 2026

One of Canada’s Most Trusted Investment Brands.

At Picton Mahoney Asset Management (PICTON Investments), being alternative isn’t just what we do—it’s who we are.

Founded by industry pioneer David Picton, we’ve spent 20 years challenging conventional wisdom and redefining the investing landscape. As one of Canada’s most trusted investment brands, we are proudly independent—privately run, 100% employee-owned, and deeply committed to delivering results for our clients.

Thinking Alternatively is in Our DNA. 

With a team of 207 bold thinkers—one-third dedicated solely to investment management—we are specialists, not generalists. Managing $16.6 billion (as of December 31, 2025) for institutional and retail clients, we navigate markets with conviction, resilience, and a forward-thinking approach.

We’re more than investors — we’re innovators. We challenge traditional investment mindsets, constantly pushing the boundaries to achieve our mission: To bring greater certainty to investors. 

Our success is built on four guiding principles:

  • Treat investors’ money like our own.
  • Redefine the way investors invest.
  • Be human—always approachable.
  • Succeed together, one investment at a time.

These aren’t just words—they define how we think, how we invest, and how we work. 

Now, we’re entering our next chapter. We’re transforming our brand and reshaping the way the world invests. If you think alternatively, embrace an entrepreneurial spirit, and thrive in a dynamic, bureaucracy-free environment, join us and be part of what’s next.

Thriving in Our Entrepreneurial Culture

At PICTON Investments, you’ll thrive in our creative and dynamic workplace, where collaboration and support are at the core of everything we do. At our firm, you’ll have the opportunity to take on significant responsibilities, work in a flexible environment, and tackle challenging projects from the outset. Our culture is designed for ambitious professionals who want to make an immediate impact while continuing to push boundaries and achieve our greater mission. You’ll be empowered with a high level of responsibility, trust, and flexibility, providing an exciting and creative space for you to help reshape how the world views alternative investments. With competitive total rewards, performance-based bonuses, and a clear path for career growth, you’ll have everything you need to develop both now and over the longer term.

The Opportunity

We are looking for a detail-oriented and technically capable Email & Marketing Automation Specialist to support the execution and optimization of PICTON Investments’ email marketing programs across the full advisor lifecycle. This role is critical to ensuring our email communications are timely, accurate, personalized, and aligned with broader client experience (CX) journeys.


The expected base salary for this role is $70,000–$90,000, with the final number depending on your experience, skills, education, and team budget. On top of that, you’ll be eligible for our discretionary bonus program.


At PICTON, being employee-owned means we really take care of our team. Eligible employees get access to a full benefits package, including profit sharing, health and wellness coverage, life and disability insurance, paid time off and holidays, learning and development programs, and more, many of which are fully covered or subsidized by us.


You’ll have the opportunity to learn and lead:

The Email & Marketing Automation Specialist will be responsible for the hands-on building, testing, and deployment of marketing emails, automated journeys, and sales communications. This role is well-suited for someone who enjoys working at the intersection of creative, data, and technology, and who takes pride in clean builds, strong QA processes, and continuous improvement.

In addition to day-to-day execution, you will contribute to refining email best practices, templates, and reporting, helping the team scale more efficiently and deliver increasingly relevant advisor experiences.

The ideal candidate will bring:

  • 3–5+ years of experience in email marketing or marketing automation, with hands-on responsibility for building and deploying email campaigns and journeys.
  • Strong working knowledge of HTML and CSS, with the ability to build, edit, and troubleshoot responsive email templates across devices and clients.
  • Direct experience with Salesforce Marketing Cloud, including Email Studio and Journey Builder; experience supporting triggered, automated, and lifecycle-based journeys is a strong asset.
  • Working knowledge of AMPscript (preferred) and comfort applying personalization logic within emails and journeys.
  • SQL experience for audience segmentation and data extensions is a strong bonus.
  • Experience managing end-to-end email execution: audience selection, segmentation, scheduling, QA, approvals, and deployment.
  • Familiarity with email compliance and accessibility standards (e.g., CASL, unsubscribe management, accessibility best practices).
  • Experience monitoring and interpreting email performance metrics (opens, clicks, conversions, unsubscribes) and surfacing insights to inform optimization.
  • Strong email execution specialist with a solid technical foundation and a collaborative mindset.
  • Strong attention to detail and QA discipline, with a clear understanding of how small errors can impact client experience and brand trust.
  • Familiarity with sales enablement tools such as Seismic or distributed marketing platforms is an asset.

This role is ideal for an email specialist who enjoys building high-quality communications, values precision and consistency, and wants to grow their technical depth while contributing to larger CX and lifecycle initiatives.

Our Commitment to Employees


At PICTON Investments, we take pride in enhancing our employees' experiences through a comprehensive suite of exceptional perks and programs. Our benefits include corporate fitness reimbursement and discounts, VersaFi memberships (formerly Women in Capital Markets), Picton investment counseling and portfolio management services, volunteer and charitable donation matching, maternity and parental leave top-up, recognition awards, semi-annual performance bonuses, a generous annual vacation entitlement (minimum of 15 days per year), training and development reimbursement, extensive health and dental benefits, a healthcare spending account, and more.


These offerings are designed to support your career growth, well-being, and overall success. Join us and thrive in an environment that values and invests in you!


PICTON Investments is committed to providing an equitable and fair work environment for everyone and all hiring and other personnel actions will be taken without regard to race, colour, creed, religion, sex, disability, gender identity, gender expression, family status, age, language or national origin. We welcome applications from candidates with diverse experiences globally. Canadian experience is not required. If you require an accommodation at any point in time throughout the application and hiring process, please contact Human Resources at (416) 955-4108 or at [email protected].


PICTON Investments does not accept unsolicited resumes, emails, calls, or any other form of communication from third-party recruitment agencies. Any unsolicited outreach, including commercial electronic messages, will neither be acknowledged nor considered.

Please note: We use AI-assisted tools to support parts of our recruitment process, including summarizing interview notes and aligning candidate profiles with job requirements. All decisions are made by our hiring team.

Top Skills

Ampscript
CSS
HTML
Salesforce Marketing Cloud
SQL
HQ

PICTON Investments Toronto, Ontario, CAN Office

33 Yonge Street, Suite 320, Toronto, Ontario, Canada, M5E 1G4

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