Enformion is a dynamic and innovative data and analytics company that assists digital marketplaces in fraud prevention, risk management, seamless user onboarding, and fostering trust between shoppers and merchants. Our AI-powered solutions leverage extensive data intelligence and advanced behavioral analysis, enabling continuous monitoring for emerging risk indicators.
Salary $135K-$145K
Employees must have their primary residence in one of the following states.
Arkansas | California | Colorado | Florida | Georgia | Idaho | Illinois | Iowa | Maryland | Massachusetts | Minnesota | Missouri | Nevada | New Jersey | New York | Ohio | Oregon | Tennessee | Texas | Virginia | Washington | Wisconsin |
Position Overview
The Director of Revenue Operations is responsible for designing, implementing, and continuously improving the processes, systems, and insights that enable Enformion’s go-to-market teams to perform at their best.
You’ll be the connective tissue between Sales, Marketing, SDR/BDR, and Customer Success, and Finance to drive efficiency, accountability, and growth. The ideal candidate combines operational rigor, a deep understanding of the SaaS funnel, and a passion for using data to guide strategic decisions.
Direct reports include a business intelligence specialist and sales operations analyst already on staff. As a team, you will manage business intelligence and other reporting functions on behalf of the go-to-market organization.
This is a high-impact role for an analytical leader who thrives on turning data into strategy, building scalable systems, and ensuring alignment across the entire revenue engine.
Key Responsibilities
Strategy & Alignment- Partner with the CRO, VP of Marketing, VP of Finance, and Customer Success leadership to align go-to-market goals and drive predictable growth.
- Define the end-to-end revenue funnel—from lead to renewal—and ensure accurate measurement, attribution, and accountability across functions.
- Translate strategic business objectives into operational processes, dashboards, and KPIs.
- Lead regular pipeline and forecast reviews to ensure visibility and consistency in revenue projections.
- Own the RevOps tech stack, including SugarCRM, HubSpot, Outreach, RingSense, ZoomInfo, and data enrichment tools.
- Evaluate and optimize system integrations to create a seamless data flow across all revenue functions.
- Ensure CRM hygiene, accurate reporting, and scalable automation that supports both inbound and outbound GTM motions.
- Implement and maintain lead routing, scoring, and lifecycle tracking systems.
- Develop and maintain dashboards that track key performance metrics across Marketing, BDR, Sales, and CS.
- Provide actionable insights on conversion rates, pipeline velocity, churn, and campaign ROI.
- Partner with Finance and Marketing to analyze CAC, LTV, and ROI across segments and channels.
- Use predictive analytics and trend analysis to guide forecasting, territory planning, and capacity modeling.
- Produce reports and dashboards for commissioned staff to monitor performance and to drive behaviors.
- Own the commissions process, including ongoing reporting, quarterly calculations, commission plan adjustments, etc.
- Standardize and document go-to-market processes to improve consistency and productivity.
- Identify bottlenecks in the funnel and recommend data-backed solutions for efficiency gains.
- Collaborate with enablement teams to align training programs with operational insights.
- Continuously refine performance metrics to ensure they reflect business goals.
- Manage and mentor a small RevOps team (analysts, system admins).
- Serve as the central liaison between Sales, Marketing, and CS operations.
- Champion a culture of transparency, accountability, and continuous improvement across GTM functions.
- 10+ years of Revenue Operations, Sales Operations, or Marketing Operations experience, including 2+ years in a leadership role.
- Proven experience building and scaling RevOps functions within a SaaS or technology company.
- Strong command of CRM tools including HubSpot, and related GTM tech stack (e.g., Outreach, ZoomInfo, RingSense).
- Deep understanding of SaaS metrics (ARR, ACV, retention, pipeline velocity, funnel conversion).
- Exceptional analytical skills—comfortable with dashboards, pivot tables, and BI tools (Power BI, or similar).
- Strong project management and cross-functional communication skills.
- Ability to operate strategically while executing tactically.
- Background in data intelligence, analytics, or identity solutions.
- Knowledge of data governance and compliance frameworks.
- Comfort with SQL or data visualization tools for deeper analytics.
