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Loblaw Digital

UX Writer/Content Designer (6 Month Contract)

Posted 4 Days Ago
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Toronto, ON
Senior level
Toronto, ON
Senior level
As a Content Designer, you'll craft user-centric product copy, support brand initiatives, and facilitate workshops for problem definition. Your role involves applying design systems, leading user research, and ensuring accessible content creation by adhering to inclusive language practices.
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At Loblaw Digital, we know that our customers expect the best from us. Whether that means

building the best, most innovative online shopping experience, or designing an app that will

impact the lives of people across the country, we’re up for the challenge. From our office in

Downtown Toronto, we’ve created leading ecommerce experiences in the online grocery

shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.


Why is this role important?

As a Content Designer, Digital Experience, you will be responsible for partnering with Product

Designers, Developers, Product and Project Managers, and Brand and Marketing teams.

Reporting into the Copy & Content Manager for Creative Services, you’ll write content and

create solutions that are scalable, accessible, and put our customers at the centre. You’ll be

focused on UX copywriting with a product design mindset. You will work in a collaborative

environment with a fantastic culture, partnering with team members across the organization to

contribute to the overall success of Loblaw Digital and our customers.


Term:

6-month contract

Location:

500 Lakeshore Blvd. W., Toronto, Ontario, M5V 2V9



What you’ll do

· User Experience Writing: You’ll craft product copy that is clear, concise and

delightful. You understand brand personality, know how to create and follow copy

style guides, and produce high-quality work.

Additional Content Writing: You’ll write and edit copy to support brand and marketing

efforts, using brand guidelines where applicable.

· Defining Objectives: You’ll collaborate with your team to ensure that problems,

initiatives, and outcomes are well-defined and documented based on objective data.

You’ll facilitate discovery sessions and workshops that align your team around

clearly defined problem statements and goals.

· Systems Thinking: You’ll ensure that copy utilizes and furthers the team's design

system, and leverage or iterate on existing patterns whenever possible. You identify

undefined or inconsistent patterns and propose scalable solutions — contributing to

copy style guides to create consistency.

· Interaction Design: You focus on the interplay between words, visuals, space, time,

and behaviours of digital user interfaces:

· Research, validation, and iteration: You’ll contribute to and lead user and market

research activities and synthesize their results. You’ll leverage a range of mixed

methods tools from generative to evaluative, experimentation, and in-market

performance to improve your work. You’ll track the performance of your work post-

launch and continue to optimize based on data.

· Inclusive Language: You’ll ensure that our digital products can be experienced by

everyone, reflecting the diversity of the communities we serve. You have an applied

understanding of AODA design requirements and can apply knowledge of inclusive

design ‘grey areas’ that may not be legal requirements, but improve our digital

products for everyone.



Does this sound like you?

· The Team Champion: You build trust with your team, partners, and stakeholders by

leading with curiosity and empathy, treating them as equals, and setting and

achieving shared outcomes. You are energized by sharing the value of our practice

with our teams, teaching our ways of working, and elevating our team's profile within

the UX community.

· The Candid Collaborator: You provide clear and direct feedback regularly, which

benefits your partners and team members. You're comfortable with being

uncomfortable, and approach difficult situations with optimism. You care personally,

challenge directly, and communicate with candor and courage.

· The Critical Thinker: You ask questions to clarify ambiguous problems, and listen

actively in order to understand opportunities to improve experiences and processes.

You are resilient to change, invigorated by growth, and are constantly learning and

challenging the norms around you.



Your qualifications should include:

· 5+ years of experience and a portfolio with ux copywriting samples that demonstrate

usable, accessible, scalable digital experiences that you have shipped.

· Experience working in a cross-functional team in an agile environment working

closely with Brand, Product, Tech and Design stakeholders.

· A POV on problem framing and solutioning while balancing stakeholder needs and

technical constraints.

· The ability to uncover what questions to ask, what solutions to explore, and how to

define and measure success.

· An understanding of key performance indicators used to measure the effectiveness

of solutions.

· Contributions to a wider design practice and/or team culture at an organization.


How you’ll succeed

At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great

people model our values, are authentic, build trust and make connections. We’re able to keep

innovating because our colleagues are passionate about their work and excited about the future

of eCommerce.

You will get to work with some of the best digital minds and will have the support of world class

technologies to craft products our customers will love!



Loblaw Digital recognizes Canada's diversity as a source of national pride and strength. We

have made it a priority to reflect our nation’s evolving diversity in the products we sell, the

people we hire, and the culture we create in our organization. Accommodation is available upon

request for applicants with disabilities in the recruitment and assessment process and when

hired.

In addition, we believe that compliance with laws is about doing the right thing. Upholding the

law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect

of us.


Top Skills

Ux

Loblaw Digital Toronto, Ontario, CAN Office

500 Lake Shore Blvd W, Toronto, Ontario , Canada, M5V

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