At Loblaw Digital, we know that our customers expect the best from us. Whether that means
building the best, most innovative online shopping experience, or designing an app that will
impact the lives of people across the country, we’re up for the challenge. From our office in
Downtown Toronto, we’ve created leading ecommerce experiences in the online grocery
shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.
Why is this role important?
As a Content Designer, Digital Experience, you will be responsible for partnering with Product
Designers, Developers, Product and Project Managers, and Brand and Marketing teams.
Reporting into the Copy & Content Manager for Creative Services, you’ll write content and
create solutions that are scalable, accessible, and put our customers at the centre. You’ll be
focused on UX copywriting with a product design mindset. You will work in a collaborative
environment with a fantastic culture, partnering with team members across the organization to
contribute to the overall success of Loblaw Digital and our customers.
Term:
6-month contract
Location:
500 Lakeshore Blvd. W., Toronto, Ontario, M5V 2V9
What you’ll do
· User Experience Writing: You’ll craft product copy that is clear, concise and
delightful. You understand brand personality, know how to create and follow copy
style guides, and produce high-quality work.
Additional Content Writing: You’ll write and edit copy to support brand and marketing
efforts, using brand guidelines where applicable.
· Defining Objectives: You’ll collaborate with your team to ensure that problems,
initiatives, and outcomes are well-defined and documented based on objective data.
You’ll facilitate discovery sessions and workshops that align your team around
clearly defined problem statements and goals.
· Systems Thinking: You’ll ensure that copy utilizes and furthers the team's design
system, and leverage or iterate on existing patterns whenever possible. You identify
undefined or inconsistent patterns and propose scalable solutions — contributing to
copy style guides to create consistency.
· Interaction Design: You focus on the interplay between words, visuals, space, time,
and behaviours of digital user interfaces:
· Research, validation, and iteration: You’ll contribute to and lead user and market
research activities and synthesize their results. You’ll leverage a range of mixed
methods tools from generative to evaluative, experimentation, and in-market
performance to improve your work. You’ll track the performance of your work post-
launch and continue to optimize based on data.
· Inclusive Language: You’ll ensure that our digital products can be experienced by
everyone, reflecting the diversity of the communities we serve. You have an applied
understanding of AODA design requirements and can apply knowledge of inclusive
design ‘grey areas’ that may not be legal requirements, but improve our digital
products for everyone.
Does this sound like you?
· The Team Champion: You build trust with your team, partners, and stakeholders by
leading with curiosity and empathy, treating them as equals, and setting and
achieving shared outcomes. You are energized by sharing the value of our practice
with our teams, teaching our ways of working, and elevating our team's profile within
the UX community.
· The Candid Collaborator: You provide clear and direct feedback regularly, which
benefits your partners and team members. You're comfortable with being
uncomfortable, and approach difficult situations with optimism. You care personally,
challenge directly, and communicate with candor and courage.
· The Critical Thinker: You ask questions to clarify ambiguous problems, and listen
actively in order to understand opportunities to improve experiences and processes.
You are resilient to change, invigorated by growth, and are constantly learning and
challenging the norms around you.
Your qualifications should include:
· 5+ years of experience and a portfolio with ux copywriting samples that demonstrate
usable, accessible, scalable digital experiences that you have shipped.
· Experience working in a cross-functional team in an agile environment working
closely with Brand, Product, Tech and Design stakeholders.
· A POV on problem framing and solutioning while balancing stakeholder needs and
technical constraints.
· The ability to uncover what questions to ask, what solutions to explore, and how to
define and measure success.
· An understanding of key performance indicators used to measure the effectiveness
of solutions.
· Contributions to a wider design practice and/or team culture at an organization.
How you’ll succeed
At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great
people model our values, are authentic, build trust and make connections. We’re able to keep
innovating because our colleagues are passionate about their work and excited about the future
of eCommerce.
You will get to work with some of the best digital minds and will have the support of world class
technologies to craft products our customers will love!
Loblaw Digital recognizes Canada's diversity as a source of national pride and strength. We
have made it a priority to reflect our nation’s evolving diversity in the products we sell, the
people we hire, and the culture we create in our organization. Accommodation is available upon
request for applicants with disabilities in the recruitment and assessment process and when
hired.
In addition, we believe that compliance with laws is about doing the right thing. Upholding the
law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect
of us.
Top Skills
Loblaw Digital Toronto, Ontario, CAN Office
500 Lake Shore Blvd W, Toronto, Ontario , Canada, M5V