Campaign Manager

Posted 16 Days Ago
Be an Early Applicant
Toronto, ON
1-3 Years Experience
Marketing Tech
The Role
As a Campaign Manager, responsible for end-to-end campaign support, optimization, troubleshooting, and analytics. Directly supports Partner Management team and clients for successful campaign execution. Utilizes data analysis and client feedback to create optimization strategies and provide valuable insights. Monitors campaign performance, identifies blockers, and collaborates on projects/initiatives to meet company goals.
Summary Generated by Built In

About TripleLift

We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.

As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.

The Team

Our products make ads more beautiful by matching the unique look and feel of each of our publishers. Our culture is focused on making a unique experience for each one of our employees. We value continued learning, ownership, and the ability to move the needle. The Global Services team delivers best in class service to key Demand and Supply partners alike. Operating from both a consultative & strategic point of view in an effort to create brand value, equity and longevity with our partners they focus on retention and growth of our existing accounts. 

The Role

As a Campaign Manager, you’ll be given the opportunity to ensure all of our campaigns are set up for success. In this role, you’ll directly support all demand side operational needs both pre and post-launch. This is an amazing opportunity for junior ad ops professionals looking to grow into internal experts of Triplelift tools, processes and best practices in the areas of operations, optimization, troubleshooting, & analytics.

Responsibilities

  • Fully capable and an expert on end to end campaign support - pre-sale RFP feasibility checks, campaign set up, optimization across self-serve (programmatic) and direct (Managed Service) campaigns, pacing, and billing.
  • Responsible for directly supporting Partner Management team and the clients’ operational needs through the life cycle of a campaign from pre-sale to post-launch.
  • Focused on supporting campaigns from a performance standpoint, having in-depth understanding and knowledge of optimization tactics & best practices for scale/delivery.
  • Troubleshoot campaign and delivery issues and work with solutions teams to solve when necessary.
  • QBR/wrap ups & ad hoc reporting; has a strong pulse of their Book of Business.
  • Combine data analysis and client feedback to create optimization strategies and provide actionable and valuable insights for their PMs/clients.
  • Showcase attention to detail and demonstrate ability in following processes. Able to effectively QA internal and external deliverables, including tag generations, internal and external campaign/creative setup, reporting and client-facing materials.
  • Proactively monitor data to identify liquidity blockers.
  • Work with manager on projects/initiatives outside of account work that support TripleLift goals.
  • Work with product to help define features and drive enhancements.
  • Understands TripleLift capabilities and tech stack to make well informed and smart recommendations.

Qualifications

  • 2-3 years of working experience in a programmatic environment (Trading Desk, DSP, SSP etc.)
  • Previous experience trafficking, optimizing and troubleshooting in various DSPs required
  • Outstanding analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced environment
  • Effective time management skills – ability to prioritize and meet deadlines
  • Advanced MS Excel skills
  • Strong quantitative skills and the ability to draw insights from extremely large datasets
  • Ability to thrive in a small, intense, and high growth environment

Additional experience in one or more of the below is highly preferred:

  • Experience in CTV end-to-end activation, troubleshooting, and best practices around pricing and setup. Up-to-date on industry news and developments.
  • Experience with audience targeting and concepts around privacy & identity, 3p cookie-less solutions and standardized ID solutions.
  • Experience in Amazon DSP with end-to-end setup, troubleshooting, retail media and Amazon-specific formats.

#LI-MK1

Life at TripleLift

At TripleLift, we’re a team of great people who like who they work with and want to make everyone around them better. This means being positive, collaborative, and compassionate. We hustle harder than the competition and are continuously innovating.

Learn more about TripleLift and our culture by visiting our LinkedIn Life page.

Diversity, Equity, Inclusion and Accessibility at TripleLift 

At TripleLift, we believe in the power of diversity, equity, inclusion and accessibility. Our culture enables individuals to share their uniqueness and contribute as part of a team. With our DE&I initiatives, TripleLift is a place that works for you, and where you can feel a sense of belonging and support. At TripleLift, we will consider and champion all qualified applicants for employment without regard to race, creed, color, religion, national origin, sex, age, disability, sexual orientation, gender identity, gender expression, genetic predisposition, veteran, marital, or any other status protected by law. TripleLift is proud to be an equal opportunity employer.

Learn more about our DEI efforts at https://triplelift.com/diversity-equity-and-inclusion/

Privacy Policy

Please see our Privacy Policies on our TripleLift and 1plusX websites.

TripleLift does not accept unsolicited resumes from any type of recruitment search firm. Any resume submitted in the absence of a signed agreement will become the property of TripleLift and no fee shall be due.

The Company
New York, NY
382 Employees
On-site Workplace
Year Founded: 2012

What We Do

TripleLift is a technology company rooted at the intersection of creative and media. Its mission is to make advertising better for everyone — content owners, advertisers and consumers — by reinventing ad placement one medium at a time. With direct inventory sources, diverse product lines, and creative designed for scale using our patented Computer Vision technology, TripleLift is driving the next generation of programmatic advertising from desktop to television. As of January 2020, TripleLift recorded four years of consecutive growth of greater than 70 percent, and in 2019 added more than 150 jobs across its locations in North America, Europe, and the Asia Pacific. TripleLift is a Business Insider Hottest AdTech Company, Inc. Magazine 5000, Crain's New York Fast 50, and Deloitte Technology Fast 500. Find out more information about how TripleLift is shaping the future of advertising at triplelift.com.

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