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Viral Nation

Business Development Lead

Posted 6 Days Ago
Be an Early Applicant
Toronto, ON
Junior
Toronto, ON
Junior
The Business Development Lead at Viral Nation will build a strong client portfolio, drive market share growth, and shape marketing strategies. Responsibilities include managing lead generation, optimizing pipelines, managing client relationships, and defining market positioning. The role requires collaboration with senior management and attendance at industry events to expand Viral Nation's reach and services globally.
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At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started.

While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar!

Position Overview:

As a Business Development Lead, you will be responsible for building a strong portfolio of clients and driving market share growth for Viral Nation. This role presents a unique opportunity to shape the future of marketing by combining strategic thinking with creative execution. You will play a pivotal role in expanding our client base by leveraging Viral Nation’s cutting-edge technologies, services, and influencer network to deliver impactful business solutions.

Responsibilities:

  • Introduce Viral Nation Inc. and its services to various third party brands globally, marketing companies and other entities that may be interested in the services provided by Viral Nation;
  • Manage the inbound lead-generation pipeline;
  • Provide recommendation on pipeline optimization based on lead quality compared to the allocation of marketing funds;
  • Prospect, generate and manage new/existing strategic business opportunities, globally;
  • Manage all Client Relationships;
  • Attend industry conferences and events;
  • Develop marketing plans aligned to Viral Nation brand vision, corporate priorities and initiatives in collaboration with Senior Management and cross-functional Leadership teams;
  • Define a market and related positioning, insight into appropriate distribution channels required to maximize revenue and brand positioning, market research/competitive analysis, go-to-market sales tools, customer segment selection, and penetration plans globally;
  • Ensure Viral Nation’s positioning is integrated and reflected across all consumer touch-points and sales channels;
  • Continuously evaluate and adjust marketing strategies to meet changing global market and competitive conditions;
  • Support an environment of empowerment for team and colleagues with the resources, tools, and support they need to encourage them to anticipate and exceed expectations;
  • Other duties as assigned.

Qualifications and Skills:

  • Must have a minimum of 2 years of working experience with Influencer Marketing
  • Must have a minimum of 2 years conducting Business Development 
  • Must have a minimum of 2 years in Sales

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.

Viral Nation Mississauga, Ontario, CAN Office

2355 Skymark Ave, Mississauga, Ontario, Canada, L4W 4Y6

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