Jobs at Altruck International Truck Centres

Owns multi-channel B2B demand generation across paid search, paid social, LinkedIn, email, display, SEO, and lead nurturing. Develops campaigns, landing pages, conversion paths, and A/B tests; manages budgets and performance optimization. Partners with Sales on lead qualification, scoring, follow-up, and pipeline development. Tracks MQLs, conversion rates, acquisition costs, marketing-sourced pipeline, ROI, and campaign performance to improve lead quality and revenue contribution.

Hunt and close new B2B accounts across North America through outbound and inbound prospecting. Conduct discovery and demo meetings, manage pipeline and forecasting, sell to multiple stakeholders including C-level, meet quarterly and annual quotas, and perform CRM and sales-related activities with travel up to 25%.