Are you passionate about turning product features into compelling stories and solutions that drive sales? FMX is seeking a driven Entry-Level Product Marketing Specialist to join our dynamic team. In this role, you will play a crucial part in developing go-to-market launches of new products, product positioning, and leading company-wide sales enablement.
Responsibilities:
Product Positioning and Messaging:
- Develop clear and compelling product positioning statements.
- Craft persuasive messaging that highlights the unique benefits and value proposition of our products.
- Work with the marketing team to identify and create case studies that showcase how our product helps organizations.
- Help maintain and update our product-related website content.
Product Launches:
- Collaborate with the Senior PMM to own product releases, ensuring a seamless launch.
- Coordinate internal and external communications related to product updates.
- Work closely with the marketing team to create compelling campaigns around new feature launches.
- Create all external and internal facing copy surrounding products and features, including, but not limited to, website copy, datasheets, flyers/handouts, video scripts, product notifications, and email communications.
Sales Enablement:
- Providing sales and customer success teams with the necessary tools, training, and support to effectively sell new products.
- Lead company-wide sales enablement sessions and develop sales enablement materials, such as sales decks and pitch scripts.
- Support cross-functional teams by providing product training and other tools and materials as needed.
Preferred Experience & Qualities:
What are we looking for in this role?:
- 2+ years of marketing communications, product marketing, or related experience
- Excellent written and verbal communication skills
- Ability to develop content that provokes engagement
- Ability to work effectively in a fast-paced, collaborative environment
- Detail-oriented work style
- Experience working cross-functionally on larger projects
- Experience utilizing Pendo is a plus
- Strong interest in product marketing and the SaaS industry
- You embody our core pillars: We value our work ethic, we are disciplined in our processes and responsibilities, we are coachable and seek out constructive criticism, we value results and are performance-driven, we treat each other and everyone we meet with respect and integrity.
and Life at FMX:
- You’ll make a big impact: You’ll have significant influence over the direction of our content and the future of our company.
- We value learning and mentorship: We have a training and incentive program and mentorship opportunities.
- Competitive benefits: 100% company-paid health, dental and vision insurance.
- Work from home: At FMX, we are remote first, but you’re welcome to use our office as you need. We have two all-company events a year to ensure that you can put a face to that name and establish high-trust relationships with your teammates and co-workers. When you’re in the office, you can take advantage of our free snacks, beverages, and office kegerator.
- Home office stipend: We’ll give you everything necessary to do your job (company sponsored laptop, headset, etc.). We will also provide up to $500 to help with equipment, furniture and accessories. You will also get $60/month toward your home internet connection.
- Generous PTO and UTO (unplanned time off) policies: If you’re sick, why should that cut into your vacation time?
- Enjoy flexible working hours: Have a dentist appointment at 8:30 AM? Need to tack on an extra 15 minutes at lunch to squeeze in that workout? As long as you're getting your work done then our working hours are flexible.
- You can wear jeans and tees: Feel free to keep it casual, we do.
- You’ll enjoy a collaborative culture and a close-knit team: We're a team of hard-working, high-fiving, friendly folks. We take collaboration, transparency, continuous improvement, and work/life balance seriously.
Other considerations: The candidate for this position can be located anywhere in the US.
Company:
FMX is founded and headquartered in Columbus, Ohio and develops a cloud-based, software-as-a-service facility maintenance and management product. FMX serves education, property management, manufacturing, and other markets and is one of the fastest-growing companies in its space. Check us out at:
Note: All other company requirements are documented in the FMX Teammate Handbook. FMX is an equal opportunity employer and a drug-free workplace.
What We Do
FMX enables facilities managers to more efficiently and effectively track work orders, schedule resources, and plan maintenance. Our cloud-based software solution features a calendar view simple enough for anyone to use to submit, track, and manage their requests, events, and assets. Facilities owners and managers gain visibility into activities and costs, while building staff and tenants get updated status information on their facilities requests.
